Eastside Bring Your Own Cup (BYOC)
Show off your reusable cup this summer!
The Bring Your Own Cup (BYOC) movement is making a triumphant return this summer, sparking enthusiasm for abandoning disposable cups! The cities of Bellevue, Bothell, Kirkland, and Redmond continue to team up to tackle waste from single-use cups.
The Eastside BYOC campaign has more coffee shop partners than ever before across these four cities, aiming to double its impact in the community through a robust social marketing campaign. Join us by saying “no” to disposables and opting to fill your own reusable cup instead!
This summer’s campaign runs from the first week of June through the end of September. Coffee shop customers who BYOC can receive one of three free stickers designed by local artists (available at partner coffee shops) and can enter a prize drawing by posting a selfie with their cup on social media using the tag @eastsidebyoc or by scanning a QR code to fill out an entry form.
Each week, participants will have a chance to win tickets to local attractions and events such as Storm games, Mariners games, Marymoor show, and more. Additionally, all BYOC participants will be entered into a grand prize drawing for an e-bike from Propella, to be awarded at the end of the campaign in September.
For more details, please visit the campaign website at www.eastsidebyoc.com. Follow the program on social media at @eastsidebyoc for photos and videos.
BYOC-Friendly Coffee Shops
Use the map to find 2024 Eastside BYOC campaign partner shops.
Why #ChooseReuse?
Reusables are Better for the Planet
- Over their lifecycle, reusable cups have lower greenhouse gas emissions compared to disposable alternatives.
Reusables Reduce Litter
- Transitioning to reusables helps prevent litter from ending up on the streets, in storm drains, and in rivers and lakes.
Reusables are Safe
- Washington State Retail Food Code allows businesses to refill personal beverage containers. Reusables are safe and do not spread Covid-19.
You can feel good about doing your part to prevent pollution and other harmful environmental impacts! Learn more about the many benefits of reusables by visiting upstreamsolutions.org.
2023 BYOC Passport Pilot Program Outcomes
Project outcomes included:
- Social research on business and consumer barriers to BYOC, 300 surveys
- Digital marketing campaign focused on behavior change (slogan: “keys, wallet, phone, cup!”) reaching an audience of 2,149,267 and 6,496 unique clicks on the campaign ad
- Creation of an interactive BYOC coffee shop mapping tool available on four cities websites
- 686 BYOC pledges and 70 post-pledge surveys
- Gave away over 800 reuse tools (cups, tea towels, sporks, utensil kits, reusable to-go containers, and cloth napkins)
- BYOC passport and prize drawing program awarded 15 passport participants
- Outreach to consumers at 14 tabling events reaching 2,000 individuals
- Relationship building with 20 coffee shop BYOC program partners
- Collected data on total number of cups, sleeves, and lids (28,440) and pounds of cups, sleeves, and lids (1,244) diverted from landfill by consumers and coffee shop participants
- Developed and distributed English and Spanish creative assets to remove language barriers
Interested in adding your local business to the campaign? Contact us!
This Campaign is partly funded through a King County Re+ City Grant and a partnership between the cities of Bellevue, Bothell, Kirkland, and Redmond.
Contact us
Cascadia Consulting
email
Gena Jain
Environmental Education and Outreach Specialist
City of Kirkland
email or call 425-587-3863